Superfruit Market to Witness Steady Growth through 2018 – 2028

Press Release

The comprehensive report published by Persistence Market Research offers an in-depth intelligence related to the various factors that are likely to impact the demand, revenue generation, and sales of the Superfruit Market. In addition, the report singles out the different parameters that are expected to influence the overall dynamics of the Superfruit Market during the forecast period 2018 – 2028.

As per the findings of the presented study, the Superfruit Market is poised to surpass the value of ~US$ XX by the end of 2029 growing at a CAGR of ~XX% over the assessment period. The report includes a thorough analysis of the upstream raw materials, supply-demand ratio of the Superfruit in different regions, import-export trends and more to provide readers a fair understanding of the global market scenario.

This Press Release will help you to understand the Volume, growth with Impacting Trends. Click HERE To get SAMPLE PDF (Including Full TOC, Table & Figures) at

The report segregates the Superfruit Market into different segments to provide a detailed understanding of the various aspects of the market. The competitive analysis of the Superfruit Market includes valuable insights based on which, market players can formulate impactful growth strategies to enhance their presence in the Superfruit Market.

Key findings of the report:

  • Intricate assessment of the competitive landscape of the Superfruit Market
  • Country-specific analysis of the supply-demand ration for the Superfruit in different geographies
  • Influence of technological advancements on the Superfruit Market
  • SWOT analysis of each company profiled in the report
  • Y-o-Y growth projection for different market segments

The report aims to eliminate the following doubts related to the Superfruit Market:

  • Which market segment is projected to generate the maximum revenue during the forecast period 2018 – 2028?
  • Which region is expected to present lucrative opportunities for market players?
  • What are the most preferred sales and distribution channels in the Superfruit Market?
  • What are the potential roadblocks market players are likely to face during the forecast period?
  • Which market player is expected to dominate the Superfruit Market in terms of market share in 2019?

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Key Players

Some of the key players operating in the global Superfruit market are The Agrana Group, Chiquita Brands International Sàrl, Dole Food Company, Inc., Del Monte Foods, Inc., Fyffes plc, Grupo Noboa S.A., Kagome Co., Ltd., The Morning Star Company, Naturipe Farms, LLC., Citrosuco, among others.

Launching new product variants in superfruit market, generating awareness & marketing about the benefits of Superfruit products through various promotional activities are some of the key drivers supporting the superfruit market growth in the near future.

Key Product Launches & Co-Branding activities

  • In the year 2017, Del Monte Foods, Inc.,S.-based Company launched new smoothie kit line made from superfruit. The specific product portfolio expansion was done in order to increase fruit & vegetable consumption in the U.S. They are launched the superfruit smoothies in a variety of sizes and are and are widely available at selected convenience channels and grocery stores in the four healthy mixtures, including antioxidant, superfruit, energizers and vitamins. The superfruit smoothies are claimed by the company to be 100% fresh, healthy and convenient. Del Monte created its range of smoothies to align with recent consumer trends towards healthy and convenient product formulations.
  • In October 2016, Dole Food Company, Inc., one of the major multinational food manufacturers launched co-branded produce assortment featuring iconic Disney, Pixar, Star Wars and Marvel characters. They both have shared a mission to provide high-quality products to help families live a healthier life with the superfruit and veggies. Disney with Dole’s fresh fruits and vegetables is looking to support parents as they could encourage their kids to make the healthier food choice.

Opportunities for Market Participants

The Superfruit market is anticipated to be positively influenced by evolving consumer preferences, and increasing health consciousness. Catering the growing demand for products containing several health benefits is one of the key supply-side driver supporting the superfruit market growth. Also the plan in marketing and advertising them to the consumers play a critical role in sales of the superfruit products.

Brief Approach to Research

A modelling-based approach and triangulation methodology will be followed to estimate data covered in this report. A detailed market understanding and assessment of the applications, types, distribution channel of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data are collected at a regional level, consolidated and synthesized at a global level to estimate the overall market sizes.

Key Data Points Covered in the Report

Some of the key data points covered in our report include:

  • An overview of the market, including background and evolution
  • Macroeconomic factors affecting the market and its potential
  • Market dynamics, such as drivers, challenges and trends
  • Detailed value chain analysis of the market
  • Cost structure of the products and segments covered in the study
  • In-depth pricing analysis, by key product segments, regions and by major market participants
  • Analysis of supply and demand, such as top producing and consuming geographies, imports/exports and overall trade scenario
  • Analysis of the market structure, including a tier-wise categorization of key market participants
  • Competitive landscape of the market, including detailed profiles of the top players in this market

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This post was originally published on Food and Beverage Herald

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